An alternative way to look at this would be the Space Invaders and Pacman games embedded in Working Title websites to promote Shaun of the Dead and Hot Fuzz - convergence mixed with retromania (Simon Reynolds), successfully targeting young and old.
If working on a horror movie for coursework, a mock-up of a game cover would be an easy means of showing knowledge of marketing practices and how convergence comes into play.
https://bloody-disgusting.com/editorials/3607285/based-hit-film-history-licensed-slasher-games/
